La Boulangère Selection Triumphs at The Grocer New Product & Packaging Awards 2023

We are thrilled to share the exciting news that La Boulangère Selection's All Butter Croissants have been awarded champions in the Breakfast and Brunch category at The Grocer New Product & Packaging Awards 2023! Additionally, our delectable All Butter Pains au Chocolat secured a well-deserved bronze in the same competitive category.

Over 200 grocery FMCG products, across 38 categories, were celebrated at this year's awards ceremony in London, where La Boulangère stood out for its commitment to innovation and excellence. The judges unanimously declared our All Butter Croissants the winners, praising their "lovely, buttery, light, and flavoursome" qualities. Notably, the recyclable packaging was recognised as a significant plus.

As we celebrate this achievement, we extend our gratitude to The Grocer for recognizing La Boulangère Selection's dedication to excellence and innovation. Our All Butter Croissants and All Butter Pains au Chocolat are more than just products; they embody our commitment to enriching the lives of our customers with quality and differentiation.

To learn more about the winners, please visit The Grocer.

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